The Challenge
To create a fully-integrated values-based culture that leveraged the intellect, talent and verve of three entrepreneur/owners, each of whom brought her own perspective on vision, mission and values for the new company.
The Davis Consulting Group Solution
A leadership retreat in a setting that permitted the company's founders to bond and share, uninterrupted by the "business of business," proved the perfect way to identify common ground on which to build a foundation of strength and position the new company for success.
The Result
After the retreat, Blue Avocado was off and running. A year and a half into the project, the trio is already selling their products through highly regarded companies— including Whole Foods, Sur La Table and Amazon— and attracting funding and influential board members to help the company grow. Better still, the principals have developed an open and fluid relationship that enables then to rise to daily challenges and still have energy to develop the kind of new products their customers love. | "As a new start-up, we knew we needed to create a strong foundation of leadership, teamwork, and values. Megan was able to immediately recognize the strengths within each team member and provide a space to be able to explore those strengths, and identify strategies to support and strengthen one another versus creating obstacles and conflicts. Through this process we were able to create a mission and vision that perfectly embodies each of our personal and professional values and now is reflected in our products and translating to our customers. We are grateful for her intuitive nature and professional expertise to inspire us to reach our potential and ultimate success."
Melissa Nathan Founder and Chief Innovation Officer Blue Avacado
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